The three best methods of marketing include education, referrals and involvement. Unlike advertising, marketing is a human contact sport. If you truly want to expand operations, there are no other more effective methods than educating the customer, getting referrals and getting involved with the customer.
Education has several different meanings in business. With marketing, education refers to an interactive process of informing existing and potential customers about a product or service. It is often used by professional organizations to gain trust and loyalty from clients/customers.