Marketing

Referrals in Business

By far, the single most effective and inexpensive marketing tool is referrals.  Simply stated it is a ‘Selective Word of Mouth’ form of marketing.  The key to its success relies in the ‘Ask’.  This is […]

Accounting Concepts and Principles

Cost of Sales – Various Formats

Many business owners misunderstand the use of term ‘Cost of Sales’ by restricting it to just simply ‘Cost of Goods Sold’.  Basically, most business entrepreneurs and even accountants don’t realize that it has several different […]

Real Estate

Real Estate Syndication

Have you ever wondered how apartment or office complexes are financed?  A typical complex will have 80 to 100 units and the cost of construction will approximate $7,000,000.  So where does this money come from?  […]